Starbucks pauses social media ads as it targets ‘hate speech’

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Bangkok ,Thailand-July 6 : Starbucks Hot beverage coffee on table on 6 July 2016 at The mall department store, Bangkok, Thailand.

Starbucks said Sunday that it will pause its advertising on social media while it studies ways to “stop the spread of hate speech” as part of a growing corporate movement.

“We believe in bringing communities together, both in person and online, and we stand against hate speech,” the Seattle-based corporation, which operates thousands of restaurants around the world, said in a brief statement.

“We believe more must be done to create welcoming and inclusive online communities, and we believe both business leaders and policy makers need to come together to affect real change.”

The coffee-selling giant added, “We will pause advertising on all social media platforms while we continue discussions internally, with our media partners and with civil rights organizations in the effort to stop the spread of hate speech.”